Rust490 - people, ideas & technology colliding for impact

Rust490 at a glance

A unique network for people with great ideas for change, with pathways to make stuff happen. The "WD40" of Innovation.
Go to Communities & ideas

Communities & ideas

More than just a space, entrepreneurs and innovators at heart, Rust490 catalyses ever evolving communities of practice and networks of people to
explore what ifs
make ideas happen. Whatever the problem, community is the answer.

Go to Technology to inspire & enable

Technology to inspire & enable

People and ideas mesh with technology to transform and platform-ise markets, inspiring, frustrating and anchoring the ways we think
3D Printing and VR are just the tip of an fast moving iceberg. Blockchain. Local to global.
That’s Rust490’s world



Rust490 began as a creative workshop space in a gallery. Images of special Territory places stay on our walls to remind us of the beauty of our place in the world, inspiring our brains to work differently.
A unique space with music fosters unique ideas, conversations, reflection, opportunities, and ways of working with each other


Rust490’s heart is in the Territory. We help entrepreneurs, local to global. We offer services to organisations, teams, projects and businesses-
Unpack innovation.
Explore ideas, qualify them in.
Understand and generate opportunities
Run events, opening up ideas across a community of interest or practice.
Hack a problem.
What if we could…? .

Join the Rust 490 Network as we evolve ways to connect and our purposes- we won't share it

Rust 490's story

Lose legacy rusted on thinking
Flourish with us

Rust 490 is inspired by the opportunity to create a unique Territory place, where ideas meet, morph and spin out to create an event, a project, or a business whether social enterprise or private for profit.

Rust490 has left few stones unturned in its quest over the last few years to find an apt business model for fostering entrepreneurial thinking, technology leaps and creative innovative business.

First opening in 2014 as a creative workshop space for ideas/ entrepreneurs/ technology/ impact (so many wonderful people came by!) and hosting the fast growing Darwin Freelancers and Entrepreneurs Meetup, Rust 490 morphed to a co work space and early stage impact hub, and is now an emerging services business.

• Technology grounded • People centric • Sustainability at core • IP focused • Theorists and researchers • Global thinkers • Organisational change practitioners and management thinkers

Industry agnostic, design focused, globally connected. Where people matter

1. INGREDIENTS from our inquiry, research, conversations and experimentation:
Take bits of the iconic Fishburners coworking model, aspects of our closest Impact Hub in Singapore, a dash of entrepreneurial training from Flinders’ New Venture Institute, spice from Pozible and other pooled financing mechanisms, lean on TechStars, lessons from Pollenizer, pursue the emerging networks and aspirations in Australia Post Regional Pitchfest.
2. MAP AND PROVOKE our journeys, our tools and methods, and our networks of connectors, our thinking to find business fit for purpose and impact
3. ADD IN you, us, our experiences, our ideas and dreams, our communities of practice, networks, our industries, that unique Territory flavour and the dash of hell yeah just do it.
4. MIX and let it rip!
5. KEEP LEARNING start again we're in systems...

Rust 490 welcomes open minded flexible and clever collaborations to bring great ideas, people and technology together for discovering partnerships, for defining markets and the ways to get there. People who embrace the fierce conversations and laughter along the way.

We help you discover a space for possibilities, and lose legacy rusted-on thinking.

Join us. Rust 490 - the "WD40" of Innovation.

activators at Rust490

Led by Jude, these are the original connectors across the Rust 490 entrepreneur network

Jude Ellen

Economist, business strategist, creative thinker, ideas champion
How do we work in small fast teams connectedly, fearlessly, creatively? Realise opportunities unleashed through technology across communities and markets? Finance innovation differently? Build amazing businesses?

Peter Barwell

Technologist, IP analyst, programmer, IT systems architect
Experienced in a world of code, cables and connection, software, systems architecture, technology commercialisation and intellectual property, connecting devices, systems and people. IoT in a nutshell

Paul Mead

Paul Mead Consulting
Educator, coach and leader in the sports industry, SheFlies startup partner
Connecting sports with business, communities and people as a powerful enabler for diplomatic, trade and international relationship building, creating opportunity differently

Leigh Eldridge

The Torchwood Group
Strategic thinker, policy maker, management advisor, trouble-shooter
As a consultant has traversed industry, government, SMEs, natural resource management, tertiary education, mining, manufacturing, oil and gas, forestry and the motor trades, and more …

Sarah Price

iSpry Digital
Territory Made
Communications expert, digital marketer, cultural entrepreneur
Founder of Territory Made creative business, a firm believer in the power of digital media communication to transform connections beyond traditional boundaries

Daniel Ellen-Barwell

Digital handyman, part-time athlete, tinkerer
Jack of all trades, master of Google-fu. E-business analyst, reluctant but fearless website creator, deft social media communicator, advocate of the KISS principle

Lukas Bendel

VR Cinema
Musician, VR technology obsessed, yoga nut with creative gusto
Music maker with an inquiring technology mind in the world of images and experiences determined to find the perfect shortcut

Scan our updates on events, and please get in touch and share ideas - below

News and Events

Stay in touch - you matter

Drop your email address below so we can keep you up to date. Or include some extra words below and share with us what your ideas might need to fly faster.
We take privacy seriously, we promise no funny business.