ideas flourishing to business. strategic repositioning. spaces for conversation and radical shifts.

Rust 490 offers support for ideas flourishing to business in 3 ways

  1. Advising, listening to, and guiding people with ideas –
  • qualifying ideas rapidly
  • using design thinking and lean canvas analytically seeking business viability in our dynamic uncertain world
  • finding collaborative partnerships
  • can we increase the impact of ideas up to 10 fold?

2. Consulting on short term strategic projects –

  • focusing on strategic repositioning and on innovation
  • primarily through collaborations
  • always open to opportunities

Read about recent projects here.

3. Offering co-thinking expertise in aged care –

  • exploring radical systemic innovation, viability, and reinvention for home based elder care

Too many words?

Ideas = change = disruption. Let’s help you disrupt and your idea flourish…

Rust 490 works with you in different ways –


Jude Ellen is the principal and founder of Rust 490.  

Connect with Jude by mobile, email or LinkedIn.

Read about Rust 490’s story here., and Jude’s story, experience and capabilites are in her profile.


You agree to receive email communication from us by submitting this form.

E: rust@rust490.com T: +61 407 810 881